Portrait of Emma Djafer, Functional naturopath
Functional naturopath

“I always wanted independence, not to depend on a single brand.”

Emma Djafer

On video

Her practice on video

01 Portrait

A demanding practice

Emma Djafer is a functional naturopath based in Brussels. She sees clients in practice and by video, and works in parallel as a trainer and speaker. She has supported her clients with Simplycure for more than two years, back when the platform was still called Compliments Pro. Her practice rests on one non-negotiable principle: never depend on any brand exclusively. She chooses every supplement to fit the person's situation, based on the active ingredient and the dose, refusing the commercial arrangements that would steer her recommendations. That prescribing independence is the backbone of her clinical practice and the basis of her clients' trust.

02 Turning point

The moment it changed

Before Simplycure, Emma worked from sales reps' paper leaflets and sent her clients off to each brand's website. “I always wanted independence, not to depend on a single brand.” The result: her clients bought their supplements at the pharmacy or the health food shop, often active ingredients with the same names but different doses from what she had prescribed. Emma then had to pick apart each order to reconstruct the protocol. “I ended up doing the job twice and it wasn't productive at all.”

She found Simplycure through Instagram and picked it up intuitively. The turning point: a single link sent to the client, delivery in 24 to 48 hours, one delivery charge. “There are so many brands listed on this platform, you aren't dependent on a single one.” The prescribing independence Emma had defended in principle became operational, with nothing given up.

The transparent commission system reinforces the coherence of the model. “We also earn commission, and to me that's part of our job: we take the time to analyse every dose, every active ingredient.” Emma explains that transparency to her clients up front, and can pass part of the benefit back to those who need it. Daily order tracking closes the loop.

Annual review

Her practice on Simplycure

OVER 12 months of activity

BRANDS USED
27
+25 vs 2 before
brands used, no exclusivity
RECOMMENDATIONS ISSUED
1136
recommendations issued since signing up
PATIENT ADHERENCE
90%
of clients complete their course
TIME SAVED
6H
Saved per week
Her 3 signature features
Multi-Brand Catalogue
Compare 4,500 supplements from 300 brands on one platform
Product Comparison
Formulations compared ingredient by ingredient, the best dosed product in two clicks
AI Patient Questionnaire
Automated pre-consultation history, AI summary in 30 seconds
03 In her own words

What the practitioner says

On prescribing independence

“You aren't dependent on a single brand, and the commission stays the same whichever brand it is, so I can be transparent with my clients.”

Discover Simplycure for yourself

A catalogue of 300 brands, no commitment, free for practitioners.

Create my free account →